CDPs provide insightful and effective solutions for reducing unnecessary costs, increasing revenue, improving the customer...Read More
Latest Marketing resources
Get the latest research and reports to help inform your marketing strategy. Whether it’s helping you set your business apart from the rest by creating incredible data-driven customer service, or understanding the current state of the retail industry – we are here to share, to help you become a Data Rockstar – view more here.
OODA loops are a strategic tool for acting quickly that originated in the military. As...Read More
What do outdoor brands like Spyder, Mountain Khakis, Rip Curl, and Black Diamond have in...Read More
Latest Customer Service resources
Discover our customer service resources to understand how you can set your business apart.
We are here to share incredible product innovation so you can genuinely put customers first and deliver world-class customer service, along with insights on the industry, solution comparisons, as well as best practice guides – view more here.
With more consumers at home to prevent the spread of the novel coronavirus, retailers have...Read More
Driving value both online and offline comes down to one thing: Exceptional human-to-human experiences. Clienteling...Read More
Latest Customer Data resources
Discover the latest resources to help inform your marketing strategy, specifically focused on enriching, unifying and leveraging your data with our Customer Data Platform.
Whether it’s enriching your data, unifying your various data sources or advanced customer analytics – we are here to help set your business apart from the rest, and this is where you can get the resources to do so – view more here.
Now more than ever, the ability to understand and predict change is a key competitive...Read More
Fragmented data creates fragmented customer experiences. As you work to offer the most consistent and...Read More
Latest Customer Insight resources
Get the latest research and reports to help inform how you better recognise, use and evolve your customer insights – to understand them better than ever before.
Whether it’s helping with intuitive data discovery, configuring your dashboard, or rapidly segmenting your customers – we are here to share – view more here.
The Net Promoter Score (NPS) survey is one of the most widely-adopted tools for measuring...Read More
Experian Mosaic is a rich dataset that helps businesses understand the complex human characteristics of...Read More