February 11, 2020
Here’s Why You’re Still Struggling With Direct-to-Consumer Sales
By skipping the middleman and delivering straight to their customers, direct-to-consumer (DTC) brands are in...
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Customer Data Platform
Effortlessly combine your customer data into an enriched single customer view. Machine learning and proven marketing models create intelligent analysis and predict what your customers will do next.
Marketing
Segment, target and report
Key features
- Auto-updated audiences
- A/B audience testing
- Lookalike modelling
Service
Personalised customer care
Key features
- Email, chat & social
- SLA & team reporting
- Recommended responses
Clienteling
GUIDED SERVICE INTERACTIONS
Key features
- Recommended actions
- Detailed reporting
- Customisable data capture
By identifying and targeting high-value customer segments Spyder grew revenue from emails by 94%
Deliver Marketing & Service results
15 days
to single customer view
70%
faster response times
85%
database growth
94%
REVENUE UPLIFT PER CAMPAIGN
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Latest case studies, reports and best practice guides.
February 5, 2020
The “Smoothest Integration” in 10 Years of IT Management: kikki.K’s Onboarding with the Lexer CDP
Global Swedish design and stationery business kikki.K successfully integrates with the Lexer CDP in less...
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January 23, 2020
The Lexer CDP: A Year in Review
2019 was a big year for Lexer’s product development—and we have even more in store...
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