Connected data, self-served insights, personalized experiences.

The Lexer Customer Data Platform helps brands and retailers genuinely understand their customers and engage them with the experiences they deserve.

Our clients

The #1 CDP Partner

Lexer is proven. Our suite of easy-to-use tools and experienced team help many of the world’s most iconic brands and retailers to transform into customer-centric businesses.

Our approach

Built to support every team

As the only CDP to natively support all customer touchpoints, we make your data available to every team to inform customer insight and engagement.

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Insights + Analytics​

Transform raw, siloed data into an enriched single customer view to genuinely understand your audience.

Marketing

Orchestrate and automate personalized experiences across paid and owned channels.

Retail

Improve the in-store experience with personalized product recommendations and service workflows.

Customer Service

Combine all service channels into one streamlined inbox to provide efficient and personalized service.

Executive

Make data-informed decisions to improve performance, manage change, and mitigate risk.

IT

Automate data processes via pre-built integrations, reducing manual effort and improving data security.

Marketing

Orchestrate and automate personalized experiences across paid and owned channels.

Retail

Improve the in-store experience with personalized product recommendations and service workflows.

Customer Service

Combine all service channels into one streamlined inbox to provide efficient and personalized service.

Insights + Analytics

Transform raw, siloed data into an enriched single customer view to genuinely understand your audience.

Executive

Make data-informed decisions to improve performance, manage change, and mitigate risk.

IT

Automate data processes via pre-built integrations, reducing manual effort and improving data security.

Our Services

We're more than a vendor

Evolving into a customer-centric, data-driven business can be tough. Lexer’s professional services act as a natural extension of your team, filling any gaps you might have in strategic understanding, analytics maturity, team capacity, and IT resources. The breadth, quality, and adaptability of our services mean that Lexer will evolve with your needs as your business grows.

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Implementation

Onboarding

Insights

Strategy

Optimization

Our testimonials