May 15, 2018
GDPR: The data risk you might not know about, yet.
GDPR comes into effect on May 25, 2018. It has been proposed by the European...
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How clients use Lexer
Human profiles and insight directly actionable to increase revenue and build loyalty.
Data
Customer profiles
Unify, enhance and secure profiles of prospective and current customers.
Learn
Actionable insight
Discover and monitor insights about prospects, customers, and competitors.
Sell
Increase revenue
Deliver engaging brand and sales messages through paid, owned and earned channels.
Serve
Build loyalty
Deliver real-time, personalised customer care across digital channels.
Trusted by market leaders
Achieve genuine results
Lexer delivers bottom-line impact.
178%
Increased conv. rate
2X
Increased advertising ROI
77%
reduction service wait times
72hrs
to onboard team of 35
Data maturity report
Are you a data zero or hero? Our free Data Maturity Report assesses your current position, prioritises gaps to close and opportunities to pursue.
Our capability
The Lexer Customer Engagement Hub, Customer Data Platform and Client Service Team deliver genuine results.
Customer Data |
Enriched data
Achieve a single view of customer, by transforming your idle data and enriching it with public and partner data providing a true view of every individual.
Client service |
Expert advice
Lexer provide genuine service to help clients grow their data culture and capability, providing strategy, data science, training and solution design.
Live demo
Experience our products hands-on and find out how we can help you
CUSTOMER DATA PLATFORM
Human data
The Lexer Customer Data Platform (CDP) transforms disparate customer data into an accessible, analysable and actionable asset using machine learning.
This powerful asset is enriched with useful external data in real-time, enhancing the understanding you have of every customer.
Customer profiles
Architected with customer identities at the core, the Lexer CDP combines multiple sources in real-time to create valuable profiles on every customer.
Analytics & insight
Understand customer lifetime value, churn triggers, true segments, personas and predict their next purchase.
Omni-channel activation
Engage with the right people at the right time across paid, owned and earned channels.
Secure and compliant
Lexer exceeds global security and compliance standards and is SOC2 and ISO27001 certified.
Lexer |
Intelligent Digital Marketing
Target your customers across Social, Search, Website, and Email. Talk to the right people, on the right channel at the right time – every time.
Lexer |
Integrated customer care
Deliver world-class customer care across email, Facebook, Twitter and Instagram. Lightning fast workflows, intelligent inboxes, customer history, customer satisfaction monitoring and more.
Lexer |
Media monitoring, notifications and reporting.
A highly configurable research and social listening tool, empowering companies to understand risk, influence and opportunity in real-time.
Resources
Latest case studies, reports and best practice guides.
April 23, 2018
How to succeed with personalisation in 2018
Find out what steps industry leaders are taking to succeed with personalisation. There’s no denying...
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April 20, 2018
Level up your customer insight (6 big product updates)
We’re proud to announce 6 major product updates to achieve a new level of customer...
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