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Lexer lands AU$33.5m Series B funding to help retailers everywhere make the most of their data to drive incremental sales
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Services Master your data with onboarding, implementation, and strategic guidance from our support team.
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The Latest

announcement
Lexer lands AU$33.5m Series B funding to help retailers everywhere make the most of their data to drive incremental sales
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The rise of CDPs and the opportunity for DTC brands
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The Birth of Lexer’s CDP: Shaping the Next Generation of Retail Technology

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The Latest

announcement
Lexer lands AU$33.5m Series B funding to help retailers everywhere make the most of their data to drive incremental sales
blog
The rise of CDPs and the opportunity for DTC brands

Why Lexer

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Measurable Impact

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Insights

Customer insights make up the foundation of every successful business strategy—but siloed data prevents businesses from achieving a true understanding of their customers.

By unifying your data into an enriched single customer view, you can gain better insights about your customers and engage them with the experiences they deserve.

Navigating Martech: TMS (Tag Management System)

A TMS is a Tag Management System. Use it to manage tags from …

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Navigating Martech: Data Onboarders

Data Onboarders connect email addresses to cookies so market …

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Navigating Martech: CDP (Customer Data Platform)

A Customer Data Platform (CDP) persistently unifies customer …

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Navigating Martech: CRM (Customer Relationship Management)

CRM (Customer Relationship Management) software enables 1:1 …

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Navigating Martech: The Complete Guide to CRM, CDP, DMP and more

Martech has the potential to enable hyper-effective personal …

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The 3 Key Steps to Becoming a Customer Data Rockstar

According to research, less than 20% of brands have a single …

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Navigating Martech: The Complete Guide

Everything you need to know to assemble an exceptional Marte …

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Data Culture Report: How to Build a Data-Loving Culture

Research reveals accessible data, self-serve insights and ad …

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75% of High Performing Brands Conduct Advanced Analytics

Research reveals that accessible data, self-serve insights a …

Read More
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Why Lexer

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Onboarding + Training

Insights + Analytics

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Resources

The Library

Customer Stories

Insights

Personalization

Reporting

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