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Lexer CDP

Put your data to work in Marketing and Service

The Lexer CDP offers intelligent insights about your customers and helps you find the right prospects.
Deliver personalised communications across digital channels to increase ROI and grow your customer base.

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All your customer data together in one place

Lexer rapidly transforms disconnected and idle client data into a powerful view of each customer.
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A True 360 View

Enrich your data asset with real-time transactional, location, demographic and social data to widen your view of who you’re talking to.
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Enrich your customer view

Find out what unites and sets your audience apart, identify key attributes and deliver living, breathing personalisation – at scale.
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Unify your Martech in weeks, not years

Build a best of breed stack with a solution that grows with you – and plays nice with other vendors.
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80% of company data is not currently analysed

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Compare key segments

Compare up to 6 different segments and find out what unites and sets your audience apart.

Intelligent recommendations

Using a combination of first and third-party data, Lexer’s Customer Data Platform can apply machine learning to analyse your transaction data.
Identify and personalise up-selling opportunities with a one-to-one view of the next best action for each customer.
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Find more of the customers you want

Expand your audience to find more high-value customers with powerful look-a-like modeling using Lexer’s powerful Machine Learning.
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Experience Lexer Customer Data Platform

See how it can help you activate audiences and develop a single view of your customer.