State of Retail Consumer Report
Marketers are now approaching one of the most valuable and competitive times of the retail calendar, with shoppers tipped to splash a whopping $50 billion into the economy in the lead up to Christmas.
To help inform communication, product and pricing strategies around this critical time, we’ve conducted a study of 2.8 million people comparing every day Australians to Australians who love to shop and compiled this into a compelling State of Retail Consumer Report.
This report identifies the most engaged retail brands, media consumption and shines a spotlight on what makes Australian fans of Amazon tick as the e-commerce giant enters the market.
To get a copy of the report, request it now.