Join our next Lexercon to hear how SEEK are delivering genuine customer care that goes beyond traditional service interactions.
On Wednesday 21 November, Lexercon will bring together an exclusive group of leaders from prominent brands for a roundtable discussion on “The Evolution of Digital Customer Care”.
We’re honoured to have one of Australia’s most successful organisations share their journey, with Holly Arrowsmith from SEEK speaking on their unique approach to social and the value of extending social customer care beyond service interactions.
Lexercons attract CMOs, Chief Customer Officers, Head of Social, Heads of Customer Experience and Heads of Digital from leading brands like Foxtel, The Iconic, Optus and Newscorp.
12:00 – 12:10 – Registration, drinks & appetisers
Check-in and network while you grab a bite to eat and drink.
12:10 – 12:30 – A playbook for digital customer care
Lexer’s Kristy Malik covers the trends and best practices in keeping inbox volumes down, the customer experience up and how to benchmark social with other care channels.
12:30 – 1:00 – SEEK Case Study: Delivering genuine customer care
SEEK’s Holly Arrowsmith with a keynote on the value of extending social customer care beyond service interactions and their unique approach to social.
1:00 – 2:00 – Lunch & facilitated roundtable
Take a moment to ask the panel questions and share what you’re doing within your organisation.
2:00 – 3:00 – Extended drinks and networking
Holly Arrowsmith, Marketing Manager, Social Media, SEEK
Holly leads Social Media for Australia’s #1 jobs site, www.seek.com.au. Her role encompasses end-to-end strategy, advertising and agency management for www.seek.co.nz and several of SEEK’s partner brands. She has been instrumental in developing and delivering SEEK’s organic social strategy and crafting their unique tone of voice across all markets.
Kristy Malik, VP, Client Success, Lexer
With 15 years’ marketing and advertising communications experience, specialising in CRM, customer engagement, direct and digital, Kristy has a passion for delivering a greater connection between data and creativity, and the output this can deliver as well as helping to manage and reduce business risk.